Emails On Demand™ is a
Trigger-based Email Marketing system that is driven by the behavior of
the email recipient. Emails On Demand allows you to deliver timely and relevant
emails based on triggered actions.
Example of Triggered Actions:
Consumer opens/closes an account (CD, MMA, etc)
Consumer calls in asking for more information
Consumer fills out a form, or uses a calculator
Summary of Features:
Integrated with over 120 Financial Calculators
Secure Web Forms to capture an opt-in and trigger a Marketing Path
XML based API (Actions)
Marketing Path allows for creation of rules associated with consumer behavior
DocuMatix Product Suite integration via single sign-on
